People behind the flavours

Article featured in Ingredients Insight - 15 May 2019

The Flavour Ambassador project is a pan-European campaign from the European Flavour Association (EFFA) that aims to explain the flavour industry first-hand, including interviews with flavour professionals from different departments, company sizes, countries and ages. The Flavour Ambassador community is comprised of flavour industry professionals who give an insight into their role within the industry, and moreover, offer a bird’s-eye view of a flavour’s journey into food and drink products. Jimena Gomez de la Flor, communications director at EFFA, shares with us the insights of this campaign.

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